Rachel Kay Public Relations is a team
of savvy communications professionals who create strategic, results-driven public relations and social media programs for national consumer and B to B brands. Our services include
MEDIA SATURATION
SOCIAL + INFLUENCER INTEGRATION
AFFILIATE PROGRAM
Rachel Kay Public Relations is a team
of savvy communications professionals who create strategic, results-driven public relations and social media programs for national consumer and B to B brands. Our services include
MEDIA SATURATION
SOCIAL + INFLUENCER INTEGRATION
AFFILIATE PROGRAM
MEDIA SATURATION: PUBLIC RELATIONS
MEDIA RELATIONS
Product features, expert positioning, trend stories
THOUGHT LEADERSHIP
Founders story development and expert commentary
STRATEGIC COUNSEL
High level counsel integrated with overall marketing plan
DISRUPTIVE IDEAS
Wow ideas that garner attention and drive action
SPEAKERS BUREAU
Elevated awareness via speaking and leadership opportunities
CRISIS COMMUNICATION
Diffuse potential crises and pivot to positive community perception
TRADESHOW OPTIMIZATION
Traffic driving concepts that excite buyers and influencers
MESSAGE CREATION
Positioning that differentiates and accelerates
MEDIA SATURATION: PUBLIC RELATIONS
MEDIA RELATIONS
Product features, expert positioning, trend stories
THOUGHT LEADERSHIP
Founders story development and expert commentary
STRATEGIC COUNSEL
High level counsel integrated with overall marketing plan
DISRUPTIVE IDEAS
Wow ideas that garner attention and drive action
SPEAKERS BUREAU
Elevated awareness via speaking and leadership opportunities
CRISIS COMMUNICATION
Diffuse potential crises and pivot to positive community perception
TRADESHOW OPTIMIZATION
Traffic driving concepts that excite buyers and influencers
MESSAGE CREATION
Positioning that differentiates and accelerates
SOCIAL + INFLUENCER INTEGRATION: SOCIAL MEDIA
CONTENT STRATEGY + DEVELOPMENT
Copy, photo, video, e-newsletters drive consumer action
COMMUNITY MANAGEMENT
Build brand loyalty + diffuse threats
ADVERTISING
Drive e-comm traffic, retarget, boost awareness + engagement
IMPACTFUL PROMOTIONS
Attract new consumers, encourage trial, build database for remarketing
SOCIAL + INFLUENCER INTEGRATION: SOCIAL MEDIA
CONTENT STRATEGY + DEVELOPMENT
Copy, photo, video, e-newsletters drive consumer action
COMMUNITY MANAGEMENT
Build brand loyalty + diffuse threats
ADVERTISING
Drive e-comm traffic, retarget, boost awareness + engagement
IMPACTFUL PROMOTIONS
Attract new consumers, encourage trial, build database for remarketing
SOCIAL + INFLUENCER INTEGRATION: INFLUENCER RELATIONS
EARNED ENDORSEMENT
Brand advocacy within focused consumer verticals
MACRO PARTNERSHIPS
Large-scale alliances to scale awareness and community
RETAIL AWARENESS
Targeted programs to pull product off shelf
CONTENT CREATION
Additional content source for owned channels
SOCIAL + INFLUENCER INTEGRATION: INFLUENCER RELATIONS
EARNED ENDORSEMENT
Brand advocacy within focused consumer verticals
MACRO PARTNERSHIPS
Large-scale alliances to scale awareness and community
RETAIL AWARENESS
Targeted programs to pull product off shelf
CONTENT CREATION
Additional content source for owned channels
AFFILIATE PROGRAM: PUBLIC RELATIONS
PLATFORM SETUP
Manage setup and media publisher integration
MEDIA OUTREACH
Commerce-beat focused outreach to incentivize linkbacks
TRACKING & ANALYSIS
Unique links to help measure impact of coverage
SEASONAL PITCHING
Capitalize on key sales moments
AFFILIATE PROGRAM: PUBLIC RELATIONS
PLATFORM SETUP
Manage setup and media publisher integration
MEDIA OUTREACH
Commerce-beat focused outreach to incentivize linkbacks
TRACKING & ANALYSIS
Unique links to help measure impact of coverage
SEASONAL PITCHING
Capitalize on key sales moments
AFFILIATE PROGRAM: INFLUENCER RELATIONS
NETWORK RECRUITMENT
Reach beyond traditional partnerships to build network
BUILD BRAND BUZZ
Increase awareness and frequency to drive traffic and sales
PROMO AWARENESS
Targeted outreach to support product promos
ECOMMERCE ROI
Affiliate programs, web codes for partners
AFFILIATE PROGRAM: INFLUENCER RELATIONS
NETWORK RECRUITMENT
Reach beyond traditional partnerships to build network
BUILD BRAND BUZZ
Increase awareness and frequency to drive traffic and sales
PROMO AWARENESS
Targeted outreach to support product promos
ECOMMERCE ROI
Affiliate programs, web codes for partners